DO TESTIMONIALS REALLY WORK? PART II:

DO TESTIMONIALS REALLY WORK? PART II: By Marilyne Woodsmall WHEN TO USE THEM AND WHEN NOT… In our prior discussion, I talked about the Evaluation People Pattern™. This critical Evaluation People Pattern™ determines how an individual makes a judgment. In the context of sales, this pattern revea […]

DO TESTIMONIALS REALLY WORK?

DO TESTIMONIALS REALLY WORK? Long before the internet came along, people have been giving testimonials for products. TV sales have always played a huge part in the conspicuous consumer society in which we live and still do so today. With the onset of the Internet, we have been overwhelmed with the t […]

Kodak, Trump, Blows IT Again -Gene Simmons Come Back

Kodak Should Have Been Fired For The Second Time
Take the Poll and let me know who you think should have been fired

In last night’s Trump’s Celebrity Challenge with Kodak, the Kodak executives proved yet again why their sales are tanking. In the last show they also failed to pick a really good […]

Blog Or Die?

Blog Or Die? …. Don’t have a Blog? Why Your Competition Hopes You Never Get One Updated March 12, 11:22 PM EST By Andrew Anderson My advice for you is to get one today. Seriously, if you are spending money on any other media or advertising and you don’t have a Blog, STOP and get […]

Encouragement For You Today Because I Know You Can Succeed

Hi there! I hope you are having a fantastic day.  I want to tell you a few things about yourself that I bet not everyone knows.  First off, because you are here reading this, you are pretty darn smart.  You are smart enough to figure out how to log onto the Internet, click on a […]

How They Got Sales To Go Up 5,499% Overnight

How would you like to find out how one company was able to change one thing and then boost sales by 533%, then make another tweak and and then boost sales by 5,499%? I will show you exactly how they did it here.

Ever since I got started in sales decades ago in the 3rd grade selling Christmas ca […]

Domino’s Pizza PR And Marketing Gives Us Another What Not To Do

Here is another rookie mistake that I saw live in the morning. Anderson’s PR Rule #1 Always now and control the outcome you want before you go on national TV.

I meant to comment on this in the other video as well. And as you can see this is definitely not how you want things to go.

Watc […]

Coke and Warren Buffet Day 5

Day 5 of the Coke and Warren Buffet Werror (web error) saga.  Well, I have still not heard from either Warren Buffet or Coke dang it and they still have a werror on their main page.  🙂