Twitter – What Is Really Going On

OK, the latest stats by they guys over at Popular Mechanics show that 41 percent of your Twitter followers are Bots or fictitious people, and 41 percent are real people and 18 percent are real companies. How is that for some stats?   Now I am extrapolating here, but I suspect that the numbers are about […]

Social Media Mangers – Schmedia Managers

Social Media Mangers – Schmedia Managers

OK, having a Social Media Manger seems to be in Vogue these days. I have seen the ads for some of them with absolutely ludicrous requirements. I know I have been laughing my ass off just reading the want ads for them and you can bet Gary Vaynerchuk is as well. I want to share some of the joy with you here.

First off, the biggy seems to be a Journalism Degree or even better yet an MBA. Really? How or why that one is relevant is beyond me and actually it is totally irrelevant as I will show you.

What they should be asking is, do you have the ability to communicate in 140 characters or less and do you send out a minimum of 1,000 to 5,000 texts a month? This one is obvious as Twitter is a huge part of social media.

Here at two sample out takes from ads that are laughable. These are from a REAL ads… LOL

Completion of an advanced degree (e.g. MA, MPH, MJ, MBA) and six (6) or more years of relevant experience

* 7+ years traditional media experience working for industry-leading company with significant media budgets in the area of digital marketing.

Wow, since Twitter has only been around for 3 years and Facebook did not really get going until about 2007 tell me how you pull off that 6 or more years of relevant experience ? This is not traditional media either. Can you say Clueless?

HootSuite Interview

This is an interview I just did with Dave Olson at HootSuite. I interviewed Dave last April when HootSuite was still a little owl, but growing fast. Now they have over 1.4 million users.

Listen to what has happened at what I consider the best Social Media management tool and learn how you can use HootSuite to help you make more money, stay engaged with your customer base, and learn from the Secret Sauce that HootSuite is using that has lead them to dominate their market in less than a year.

Enjoy,

Andrew Anderson

Here is a link to sign up for HootSuite and get a free account or you can click on the image above or below. If you are a business, you really should look at signing up for the pro service at only $5.99 per month! It is the only way I use to manage my social media for myself and clients. I am also an affiliate too. Which as you know if you are a regular reader of mine, just how rare this is as I always drink my own Kool Aid.

Click the play button to listen to the interview or download the mp3.

Interview With Dave Olson Of HootSuite

Andrew: (Laughter) Yeah, okay. Hello, this Andrew Anderson and I’ve got Dave with HootSuite on the interview here, and we haven’t spoken in, gosh I think it’s been 8 or 9 months or so. And quite a bit has changed. Um, the one thing that hasn’t changed is I’m still a big fan of HootSuite. I still think it’s the best social media tool that any business can use out there. Click on the Title above to read more…

Why You Need To Integrate Social Media Into Your Marketing

One of the main rules of marketing is to find out where you customers are and market there.  Well guess what folks?  Your customers on  Social Media. This is the latest from Nielson.

Facebook, Flash, Long Copy – What Is In And Out

OK, dang 420 character wall limits on Facebook. Seriously. I am all about chunking down but 420 characters? Can you tell that I am not an in the box kind of guy? Just another reminder that you need to have a Blog if you have a Business or want to make money. Or to explain […]

HootSuite, The Nicest Place To Stay In Social Media For Your Business – An Interview

This is an interview that I just did with Dave Olson over at HootSuite which is one of the best tools you can use for Social Media and your business. They just released a team collaboration tool to manage a Businesses Social Media that frankly, just totally rocks and you need to get it.  I […]